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NorthlightNorthlight
For Sales Leaders

Multiply your team's output. Without adding headcount.

Rep productivity gaps, stale CRM data, and pipeline blind spots disappear when your whole team runs on Northlight.

Only available on Mac — Windows coming soon

HubSpotHubSpot
LinkedInLinkedIn
GmailGmail
SlackSlack

Zero setup for every app you use

Seamless automation in every application on your phone or computer.

View All Integrations
HubSpot
Gmail
Slack
LinkedIn
Salesforce
Apollo
Clay
Notion
Gong
Fireflies
Outlook
Google Calendar
Calendly
Instantly

Sales Leaders Love Northlight

Hear it from VPs, directors, and AEs running their entire pipeline on Northlight every day.

“I got my whole GTM team on this right after I tried it. This product is truly on the cutting edge.”

Arya Nagabhyru
Arya Nagabhyru
Co-Founder, Searchable

“This is probably the coolest thing I've ever used in AI... ever.”

Josh Hamilton
Josh Hamilton
Founding Growth, Gravity

“Using this daily. Magic product.”

Rhythm Vij
Rhythm Vij
Co-Founder, Lupitor

“This product showed me GTM is about to change. Using it keeps me on the frontier.”

Tyler Bradford
Tyler Bradford
Director of GTM, Haven

“Can't stop working since getting on Northlight.”

Luke Clancy
Luke Clancy
Founding GTM + Product, Origami (YC F24)

“Onboarding was so easy.”

Lucas Negritto
Lucas Negritto
Co-Founder, Stealth Startup

“Hit quota earliest I have in my career in sales.”

Noah Goldfischer
Noah Goldfischer
Member of Non-Technical Staff, Footprint

“I did two weeks of data management in 30 minutes.”

Nathan Stolzer
Nathan Stolzer
Senior Account Executive, Bob's Containers

“Feels like Jarvis.”

Béla Maetzel
Béla Maetzel
GTM, Paraform

“I can't make deals the same way again.”

Adam Banga
Adam Banga
Co-Founder, Nonlinear

“Northlight lets me focus 10x on what matters.”

Joe Dunikoski
Joe Dunikoski
Founder / CEO, Verso Jobs
Why Northlight

More pipeline. Same team size.

Northlight turns every rep into your best rep — automating the grunt work so your team spends time closing, not administrating.

3xteam output, same headcount
01 — Output

Every rep punches above their weight.

  • Automate prospecting, follow-ups, and CRM updates across your whole team
  • Reps spend time on conversations — not admin tasks
  • Pipeline scales without proportional headcount growth
02 — Ramp Time

New reps ramp in days, not months.

  • Northlight handles tool complexity so new hires focus on selling
  • Consistent playbook execution from day one — no tribal knowledge required
  • Managers spend less time on training, more time on coaching
50%faster rep ramp time
0IT tickets to deploy
03 — Deployment

Team-wide rollout in an afternoon.

  • Native Mac app — each rep downloads and is running in minutes
  • No API keys, no admin configuration, no IT involvement
  • Connects to tools your team already uses via existing browser sessions
Capabilities

Built for how sales teams actually work.

Team-Wide Automation from One Playbook

Define your outbound playbook once. Every rep executes it consistently — personalized prospecting, follow-ups, and CRM logging all handled.

Done. Ran your outbound playbook for 8 reps acrossLinkedInLinkedIn andHubSpotHubSpot. 247 prospects contacted today.

Pipeline Visibility Without the Spreadsheet.

Ask Northlight where deals stand, which ones are at risk, and what your team needs to do next — in plain English, not pivot tables.

Qualified45%
Proposal30%
Negotiation15%
At Risk10%

Rep Enablement Built Into Every Workflow

Northlight surfaces the right context, messaging, and next steps for each deal — so every rep sells like your top performer.

Top 10%performance, every rep
Consistent playbook execution

CRM That Actually Reflects Reality

No more chasing reps to update Salesforce. Northlight logs activities, updates deal stages, and flags stale opportunities — automatically.

Call ended

Call notes logged to Salesforce automatically

Email replied

Deal stage updated, next step scheduled

No response 7d

Flagged as at-risk, manager notified

Close date passed

Opportunity reviewed, forecast adjusted

Sales Leadership Data

Forecast accurately. Coach effectively. Scale faster.

Sales leaders using AI have better pipeline visibility, more accurate forecasts, and are scaling their teams without scaling headcount.

Leadership dashboard metrics
Forecast accuracy92
Rep productivity (% of target)115
Pipeline coverage ratio4
Team ramp time (weeks)3
0%forecast accuracy+30% team quota attainmentSource: Sales leader users, 2026
Pipeline health across team
45%
On track to close45%
Needs coaching25%
At risk20%
Stalled10%
Weekly sales leadership cadence
MondayPipeline report auto-generated with deal risk flags
WednesdayCoaching insights surfaced per rep from call data
FridayForecast updated with latest deal movement
End of quarterTeam hits 115% of target

Compare Alternatives

See how Northlight stacks up

Detailed comparisons with the tools you might be evaluating.

vs ApolloMedium risk
Sales intelligence and engagement platform - $99/seat/moSee comparison
vs AmplemarketMedium risk
AI-powered sales engagement platform - $300/seat/moSee comparison
Get Started in Minutes

Download. Connect. Done.

NDownloading...Installed
Integrations

Your entire sales stack. One chat.

Every week, this list grows.

HubSpotHubSpot
SalesforceSalesforce
LinkedInLinkedIn
ApolloApollo
ClayClay
GmailGmail
GongGong
CalendlyCalendly
SuperhumanSuperhuman
SlackSlack
View all 25+ integrations
Security

In process of getting SOC2 type II

We never store your passwords and we never need your API keys. All activity runs through independently audited infrastructure.

Your team's output, multiplied.

Give every rep on your team an AI that handles the grunt work — so they can focus on closing.

Download for macOS
FAQ

Questions? We've got answers.

How quickly can my team get started?
Each rep downloads the native Mac app and is running within minutes. There's no IT involvement, no API keys to configure, and no admin setup required. Your team connects through their existing browser sessions — the tools they already use.
How do I roll this out to my whole sales team?
Send your team the download link. That's genuinely it. Northlight connects to your reps' existing authenticated sessions — HubSpot, Salesforce, Apollo, LinkedIn — so there's no centralized configuration needed. Each rep is autonomous.
What's the ROI case for a team?
Teams typically see 3x output from existing headcount within the first month. The clearest wins are in time reclaimed from admin work — CRM updates, prospecting research, and follow-up sequencing — redirected into selling activity.
Will this replace my existing tools?
No. Northlight orchestrates your existing stack — Salesforce, HubSpot, Apollo, Clay, LinkedIn. It doesn't replace any of them. Think of it as the layer that connects and automates across everything your team already uses.
How does it keep CRM data clean without manual effort?
Northlight logs call notes, updates deal stages, fills missing fields, and flags stale opportunities automatically — triggered by real activity. Reps don't have to touch Salesforce or HubSpot for routine updates.
Is my team's data secure?
Yes. Northlight never stores passwords and doesn't require API keys. All activity runs through secure infrastructure, and we're in the process of getting SOC 2 Type II. Your reps' credentials never leave their own machines.
Can I see what my team is doing with it?
You can ask Northlight directly for a summary of team activity, pipeline status, or deal health in plain English. It surfaces the insights you need without requiring you to build reports or dashboards.
Does it work on Windows?
Not yet. Northlight is currently macOS only. Windows support is on our roadmap.