Now in open beta - free for 14 days, no credit card required.Download now ›
For Agencies

Win more clients. Without more headcount.

Stop spending your best hours on new business grunt work. Let Northlight prospect, research, and follow up for you.

Only available on Mac — Windows coming soon

HubSpotHubSpot
LinkedInLinkedIn
GmailGmail
SlackSlack

Zero setup for every app you use

Seamless automation in every application on your phone or computer.

View All Integrations
HubSpot
Gmail
Slack
LinkedIn
Salesforce
Apollo
Clay
Notion
Gong
Fireflies
Outlook
Google Calendar
Calendly
Instantly

Agencies Love Northlight

Hear it from agency founders, business development leads, and GTM teams using Northlight to win clients every day.

Hit quota earliest I have in my career in sales. Felt the easiest it's ever been.

Noah Goldfischer
Noah Goldfischer
Member of Non-Technical Staff, Footprint

Checking whether an account is already owned by someone else on my team is now just a few words in my prompt.

Liam Chavez
Liam Chavez
Enterprise Partnerships, Rilla

Northlight lets me focus 10x on what matters while maintaining my day-to-day output.

Joe Dunikoski
Joe Dunikoski
Founder / CEO, Verso Jobs

I forget how to do outbound without Northlight.

Annabeth Lin
Annabeth Lin
Founding GTM, Reducto

Can't stop working since getting on Northlight. This is the future of work. No BS tasks. Idea to execution in a second.

Luke Clancy
Luke Clancy
Founding GTM + Product, Origami (YC F24)

I got my whole GTM team on this right after I tried it.

Arya Nagabhyru
Arya Nagabhyru
Co-Founder, Searchable

I did two weeks of data management in 30 minutes.

Nathan Stolzer
Nathan Stolzer
Senior Account Executive, Bob's Containers

Feels like Jarvis.

Béla Maetzel
Béla Maetzel
GTM, Paraform

This is probably the coolest thing I've ever used in AI... ever.

Josh Hamilton
Josh Hamilton
Founding Growth, Gravity

Quickly booked around 5–10 conversations with S-tier candidates via LinkedIn.

Jack Hall
Jack Hall
Chief of Staff, Amya Agency

I can't make deals the same way again.

Adam Banga
Adam Banga
Co-Founder, Nonlinear

Using this daily. Magic product.

Rhythm Vij
Rhythm Vij
Co-Founder, Lupitor
Why Northlight

Less pitching grind. More clients signed.

Northlight eliminates the manual new business work that kills your agency's growth — so you can focus on the work that actually wins and keeps clients.

5xmore new business conversations per week
01 — Growth

Find and pitch ideal clients at scale.

  • Identify target companies and decision-makers with a single prompt
  • Research prospects across LinkedIn, their website, and recent news automatically
  • Craft personalized outreach for every prospect — not a templated mass blast
02 — Pipeline

Manage every deal across every client.

  • Track new business and client upsell pipelines in one place
  • Auto-log every outreach touch, call, and email to your CRM
  • Follow-up sequences that run until prospects respond
10+client pipelines managed simultaneously
0extra tools or integrations required
03 — Simplicity

Describe the client you want. Go.

  • Native Mac app — no new stack, no browser extensions
  • Connects to your existing LinkedIn, email, and CRM sessions automatically
  • No onboarding playbooks — just tell it what you need
Capabilities

Every agency workflow. One chat.

Client Prospecting on Demand

Stop manually hunting for new business leads. Describe your ideal client profile and Northlight finds, researches, and qualifies them automatically.

Done. Found 64 qualified prospects matching your ideal client profile acrossLinkedInLinkedIn andApolloApollo. All synced toHubSpotHubSpot.

Outbound outreach at scale.

Generic agency pitches get deleted. Northlight crafts tailored messages for every prospect — referencing their industry, challenges, and recent activity.

LinkedIn45%
Email30%
Referral20%
Other5%

Multi-Client Pipeline Management

Every new business deal across every client, tracked automatically. Your CRM stays current without manual data entry slowing you down.

12active client pipelines tracked
Zero dropped deals

Automated Follow-Ups Across Every Deal

Describe your follow-up cadence and Northlight executes it across LinkedIn, email, and more — across every prospect, until they respond.

Day 1LinkedIn

Personalized connection request referencing their business and goals

Day 3Email

Intro pitch with a relevant case study for their industry

Day 7LinkedIn

Follow-up message with a specific insight about their company

Day 10Slack

Alert: prospect viewed your proposal twice — follow up now

Agency Growth Data

How agencies scale client acquisition.

Agencies using AI-powered outreach run more campaigns, land bigger clients, and spend less time on manual prospecting.

Monthly outreach volume per team member
Personalized LinkedIn messages400
Follow-up emails sent320
Proposals generated45
New client meetings booked28
0xmore prospects reached per person+68% client acquisitionSource: Agency users, 2026
Lead sources for agency new business
LinkedIn outbound40%
Email campaigns25%
Referrals20%
Inbound15%
Agency client acquisition flow
Week 1ICP defined, 500 prospects sourced and enriched
Week 2Personalized outreach across LinkedIn + email
Week 318 meetings booked, proposals auto-generated
Week 44 new retainers signed
Get Started in Minutes

Download. Connect. Done.

NDownloading...Installed
Integrations

Your entire sales stack. One chat.

Every week, this list grows.

HubSpotHubSpot
SalesforceSalesforce
LinkedInLinkedIn
ApolloApollo
ClayClay
GmailGmail
GongGong
CalendlyCalendly
SuperhumanSuperhuman
SlackSlack
Security

In process of getting SOC2 type II

We never store your passwords and we never need your API keys. All activity runs through independently audited infrastructure.

Your next client is already out there.

Stop leaving new business to chance. Tell Northlight who you want to work with and watch the conversations start.

Download for macOS
FAQ

Questions? We've got answers.

What kind of agencies is Northlight built for?
Any agency with a new business function — marketing, creative, PR, staffing, consulting, digital, and more. If your growth depends on finding and converting clients through outbound or relationship-based selling, Northlight is built for you.
How does the client prospecting automation work?
You describe your ideal client — industry, company size, decision-maker title, pain point — and Northlight searches across LinkedIn, Apollo, and other sources. It qualifies the results, enriches them with contact data, and loads them into your CRM or outreach tool.
Can it manage outreach for multiple clients or pipelines at once?
Yes. Northlight can run separate prospecting and outreach workflows simultaneously — one for your agency's new business, another for an existing client's campaign, and so on. Each pipeline stays isolated and tracked in your CRM.
How does outreach personalization work?
Northlight reads each prospect's LinkedIn profile, recent posts, company news, and role history to craft a relevant opening line and message body. Every pitch is unique and specific — not a mail merge with variable tokens.
Will it really log everything to my CRM automatically?
Yes. Northlight connects to HubSpot, Salesforce, and other CRMs through your existing browser sessions. After a call or a message thread, it creates the contact, logs the activity, and updates pipeline fields — without you opening the CRM.
Can it run follow-up sequences across all my open deals?
Absolutely. Describe the cadence — LinkedIn connect on day 1, email on day 3, follow-up on day 7 — and Northlight runs it automatically across every prospect in the sequence. It stops when they reply or you cancel it.
Is my data safe?
Yes. We never store your passwords, we don't need API keys, and all activity runs through secure infrastructure, and we're in the process of getting SOC 2 Type II.
Does it work on Windows?
Not yet. Northlight is currently macOS only. Windows support is on our roadmap.